Digital Solutions for the Sports Industry

We help sports venue operators leverage real-time and historical attendance data to make smarter staffing and catering provisions, enhance the security and efficiency of building management systems, and determine audience demographics and buying preferences. Our venue management solutions portfolio includes:

• Stadium-wide ERP applications and online booking systems
• Data ingestion, analytics, and visualization systems

• Digital signage and indoor navigation solutions
• Smart ticketing: RFID, biometrics

Softeq builds technology-assisted solutions that track vitals, record workouts, and process video and sensor data. Our solutions help obtain real-time metrics on player efficiency and performance, adjust team composition, and develop strategies based on opponents’ weak and strong points. We are experienced in:

• Wearable technology
• Embedded sensors: hardware-specific, fabric-based
• BI dashboards

• Video data processing
• Native and cross-platform mobile apps

Softeq helps sports teams and physicians adjust training and recovery plans based on biometric data, which is gathered through embedded sensors and wearable devices. By taking the data-driven approach to rehabilitation, athletes can prevent injuries and heal faster. Our expertise covers:

• E-textiles and smart shoes
• Wristwear and clip-on sensors
• Cloud-based data storage and analysis
• Fitness apps synced with IoT devices

Softeq cooperates with stadiums, sports teams, TV channels, and streaming services to engage spectators and sports amateurs watching broadcasts at home. We also help brands monetize digital content, distribute merchandise, and connect sports fans around the globe. Our portfolio features:

• eCommerce/mCommerce solutions
• Customer loyalty/referral programs
• Content delivery networks
  

• Contextual marketing: on-demand content, targeted ads, digital coupons
• Social networking portals
• Video: OTT, VoD, 360°, streaming